Oran Engineers
// Context
The mark was designed to communicate structure without using literal buildings, beams or blueprints. From that starting point, I built an application system for office and site contexts.
// Design Decisions
Balance and repetition suggest technical precision. A limited palette and disciplined typography keep the identity legible across very different scales.
Balance and repetition suggest technical precision. A limited palette and disciplined typography keep the identity legible across very different scales.
// Rollout & Applications
The presentation covers stationery, proposals, signage, equipment graphics and construction-site material, with the same lockups and spacing rules throughout.
The presentation covers stationery, proposals, signage, equipment graphics and construction-site material, with the same lockups and spacing rules throughout.
// Role & Deliverables
Identity study. Mark development, stationery, proposal layouts, signage, equipment graphics and site applications.
Identity study. Mark development, stationery, proposal layouts, signage, equipment graphics and site applications.
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More Projects
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More Projects
(2024-Present)
Hebrew University
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(2024-Present)
Hebrew University
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Academic Program Campaigns
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Academic Marketing
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(2025)
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Brand System
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Portrait Series
(2025)
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In-house Design
Flagship Campaign
Portrait Series
(2024-2025)
Hebrew University App
In-house Design
Digital Product
Icon System
(2024-2025)
Hebrew University App
In-house Design
Digital Product
Icon System