Daniel Cohen's work is detailed and highly visual, so the identity needed a quieter role. I built a refined typographic system for the studio and applied it to stationery, print and client-facing material.
// Design Decisions
Classical typography, a light neutral palette and generous negative space keep the focus on fabric, silhouette and photography.
Classical typography, a light neutral palette and generous negative space keep the focus on fabric, silhouette and photography.
// Rollout & Applications
The core identity carries into stationery and printed client materials through the same typography and spacing rules.
The core identity carries into stationery and printed client materials through the same typography and spacing rules.
// Role & Deliverables
Client project. Identity design, typography and color system, stationery and print collateral.
Client project. Identity design, typography and color system, stationery and print collateral.
